Privacy Policy - Block Blast!

Effective Date: May 11, 2026

Your privacy is important to us. This Privacy Policy describes how Block Blast! ("we", "us", or "our") collects, uses, and shares information about you when you use our mobile application.

1. Information Collection and Use

We collect information to provide a better gaming experience and to serve relevant advertisements. The types of information we collect include:

A. Automatically Collected Information

Device Data: We collect information about the device you use to access the game, including the hardware model, operating system and version, unique device identifiers, and mobile network information.
Log Information: We log information about your use of the App, including the type of browser you use, access times, pages viewed, and your IP address.
Gameplay Statistics: We track your high scores, total blocks cleared, levels reached, and time spent playing to improve game balance and technical performance.

B. Advertising Identifiers

We use Google Advertising IDs (AAID) to serve personalized advertisements. These are non-permanent identifiers provided by your operating system that can be reset or disabled in your device settings.

2. Third-Party Services

Our App integrates several third-party SDKs that collect and process data according to their own privacy policies:

Google AdMob: Used for monetizing the app through ads. AdMob may use device identifiers to show personalized ads. View Google's Privacy Policy.
Firebase (Google): We use Firebase for real-time configuration (Remote Config), crash reporting (Crashlytics), and analytics to understand user behavior.
Google Play Games Services: If you sign in, we access your player profile, achievements, and leaderboard rankings.

3. Legal Compliance & Global Rights

GDPR (European Economic Area): If you are located in the EEA, you have the right to access, rectify, or erase your personal data. Our UMP Consent form allows you to manage your data preferences.

CCPA (California): California residents have the right to request a disclosure of what personal information we collect and the right to opt-out of the sale of personal information. We do not "sell" personal information in the traditional sense, but we share data with advertising partners.

4. Data Retention

We retain automatically collected gameplay data and crash logs for as long as necessary to fulfill the purposes described in this policy, typically for up to 14 months, unless a longer retention period is required by law.

5. Security

We implement industry-standard security measures to protect the data processed by our app. However, please note that no method of electronic transmission or storage is 100% secure.

6. Children's Privacy

Block Blast! does not knowingly collect personal information from children under the age of 13. If we discover that a child under 13 has provided us with personal information, we will immediately delete this from our servers. If you are a parent or guardian and you are aware that your child has provided us with personal information, please contact us.

7. Changes to this Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top.

8. Contact Us

If you have any questions or suggestions about our Privacy Policy, do not hesitate to contact us through the developer contact information provided on the Google Play Store.

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